Concordia Lutheran High School Teams Up With BSN Sports and Under Armour in Brand New Women’s Team Sport Campaign

Concordia Lutheran High School Athletics is excited to announce our new, multi-year partnership with Under Armour Women through BSN Sports, naming the global performance brand as the official outfitter of their women’s sports in their exclusive “Women of Will” campaign.
As part of the partnership, Under Armour will be the official brand supplying uniforms and apparel for training and game day including an exclusive ‘Women of Will’ branding and apparel package.
“We are very excited at Concordia Lutheran High School to become a part of such an amazing and innovative program from Under Armour to promote female athletics. This program will not only allow us to great excitement in our woman’s athletic programs, but also create unity and support across our entire woman’s athletic department. It is also amazing to be partnered with a brand like Under Armour who is actively and outwardly supporting woman’s athletics at every level.” -Athletic Director Matt Neidigk
This Women of Will campaign is a celebration of female athletes: those who hunger for greatness. We recognize those who aim to high, who dare to rewrite expectations, and put in the work when no one is watching. We believe our own bold claims and lift ourselves together when no one expects us to go anywhere at all.
UA Women of Will.
Will Finds a Way.